
Celebrating the legendary 50th anniversary of Aardman Animations, Inside Aardman: Wallace & Gromit and Friends invited visitors, especially kids and families, to step inside the wonderful world of stop-motion animation.
Inspiring the Next Generation of Animators
For this special anniversary exhibition at the Young V&A, we created two immersive interactive installations designed to inspire young creatives to explore the magic of animation for themselves.
Learning not just what Aardman does, but how it’s done.

Frame by frame, imagination takes shape.
In this interactive experience, kids step into the role of animator, using real stop-motion techniques to craft their own moving stories.

Live Action Video
Our second installation invites young visitors to step behind the lens and make their own live-action videos. Here, children learn how live action footage can inform stop-motion storytelling.
